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Home » Better Customer Engagement From the Data Lake » Sink or Swim? Architecting the data lake to drive, survive and thrive amid digital disruption.
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How to Achieve a 360° View of Your Data
A majority of the data collected by organizations today is wasted. So how can they start utilizing their data for powerful results? Learn about real-world examples using Customer-360 initiatives.
How Big Data is Powering Next Generation Loyalty Programs and Increasing Customer Satisfaction
Traditionally loyalty programs retain customers by offering rewards and discounts on future purchases. As we’ve transitioned to a world where we have both brick and mortar and ecommerce retail...
For Digital Transformation, Marketing Must Go Deeper in Big Data
Marketing teams use technology to capture customer data. This is why they need to align with IT teams and contribute to the big data strategy that fuels digital transformation of the business.
Applied Data Lakes: Building a 360° View of Your Customer
Data lakes are the perfect solution to managing, governing and preparing data to build a 360-degree view of your customer.
Data Lake Platform for Customer 360°
Zaloni Customer Success - CDS Global, Patrick Lea
CDS Global, leading provider of customer relationship management solutions for publishers, financial institutions, and corporate billers, leverages a cloud-based data lake to build a 360° view of cust
Cloud-Based Customer 360º Data Lake for Data Monetization
Cloud-Based Data Lake for Customer 360º and Marketing Analytics Applications
Providing a 360-Degree Customer View to Drive Loyalty Program