Durham, North Carolina – August 11, 2015 – Zaloni, a leading provider of Hadoop-based enterprise data management solutions, today announced that Kelly Schupp has joined the company as Vice President of Marketing. Effective immediately, Schupp will be responsible for driving all aspects of Zaloni’s global branding and marketing strategy, and will report to Ben Sharma, CEO of Zaloni.
“We are excited to hire a leader that shares our vision and believes in the value we deliver to the customers we serve. With her expertise and proven track record in marketing and communications, Kelly will be instrumental in further developing our brand strategy and continuing to increase the awareness and recognition of Zaloni in the global marketplace,” said Ben Sharma. “A highly regarded marketing executive, Kelly will be implementing creative marketing strategies to align with the emerging ways that companies are managing their big data projects. I look forward to working with Kelly as we capitalize on these new opportunities.”
“As I learn about the transformation taking place in the way that companies are managing and using the massive amounts of data they have collected, I am excited about the opportunity to be a part of this high performance team,” said Kelly Schupp. “The Zaloni brand is rapidly emerging as a trusted, valued and respected leader in the big data space, and extending our relationship with new customers and partners will be important as we continue to develop and execute our growth strategy. I am thrilled to join the Zaloni team and look forward to becoming a key part of its success.”
Throughout her 21-year career, Schupp has played an integral role in the marketing and growth strategies of successful technology companies, including IBM. Prior to IBM she developed strategic marketing programs for multiple software companies and marketing communications agencies. Schupp’s unique background, proven expertise, and diverse experience make her the ideal person to spearhead the brand growth of Zaloni. Schupp holds a Master’s degree from Boston University, and a Bachelor of Science from Vanderbilt University.